Copia Global chief executive Tim Steel (right) presents a dummy cheque for Sh40,000 to the firm’s millionth customer Maryanne Kamau and her son Dennis

News
Shaping the Future of Retail in Africa: A Landscape of Diversity and Opportunity
In Kenya, Copia Global leverages the trust consumers have in shopkeepers to persuade them to buy products from their e-commerce site. Once an order is