Tim Steel: Copia CEO’s love affair with Africa

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His career started at TNT Worldwide (now FedEx) and over several decades they posted him in Cyprus, Dubai and South Africa and then back to Kenya. He then joined Copia in 2017, “the best thing I ever did”. Copia — an e-commerce platform built for the African mass market — had 50 staff, 1,000 agents and 5,000 customers. Now they have 55,000 agents, 600,000 customers, and about 1,700 staff.

“I fear not succeeding at Copia,” says Tim Steel rather ironically.

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